Luxury Brands Are In Danger Of Losing American Millennials: How To Get Them Back – Forbes


Forbes
Luxury Brands Are In Danger Of Losing American Millennials: How To Get Them Back
Forbes
This finding has significant implications for luxury brands marketing in America because consumers’ past purchase behavior is a good predictor of future behavior. If 26% of millennials who are interested in luxury goods haven’t purchased any recently

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Source: brands – Google News

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