Why Some Big Brands Are Starting to Produce Their Own Podcasts – Adweek


Adweek
Why Some Big Brands Are Starting to Produce Their Own Podcasts
Adweek
“You look at the space now, and it’s so crowded—not many brands are creating their own editorial content, so we thought it was a point of differentiation,” said Georgina Forster, managing director at Mirum, the agency behind the InterContinental

Source: brands – Google News

Sharing information is key – Public Relations Business News UK. Social Commerce and Social Media Management playing a big part. Suaju Ltd